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Experience the Difference

We are introducing a better way of being. Success By Design provides relevant, insightful information through market research and training to help organizations think outside the box to tackle today's challenges.

About Us

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Derrick and Yolanda Copeland are the founders of Success By Design, LLC, based in Frisco, Texas. With more than 60 years of combined experience in private industry, the Copelands have comprehensive knowledge in these and other areas:

  • Market Research

  • Instructional Design

  • Focus Group Moderation

  • Training and Development

  • Managing Transitions with Success

  • Motivational Speaking

  • Human Resources

  • Collaborating Across Departments

  • Program Coordination

  • Improving Customer Experience

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"Success doesn't happen by default, it happens by design!"

Derrick Copeland

Our Services

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Market Research

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Customized Training

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Instructional Design

Consultative Services

What's RCI?

(Relevant / Customized / Impactful)

We are Relevant because we conduct the research to ask questions to uncover gaps/challenges that your organization faces. We interpret the results then help you implement them through Customized training. It’s Impactful because of the information and insight that leads to excellence.

DO YOU KNOW WHAT YOUR CUSTOMERS PREFER? 
DO YOU KNOW WHAT YOUR EMPLOYEES VALUE?

Let Success By Design provide the information and insight that lead to excellence - for your staff, customers, and organization. Your success is our design!

Contact Us
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