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The Full Story


Derrick and Yolanda Copeland are the founders of Success By Design, LLC, based in Frisco, Texas. With more than 60 years of combined experience in private industry, the Copelands have comprehensive knowledge in these and other areas:

  • Market Research

  • Instructional Design

  • Focus Group Moderation

  • Training and Development

  • Managing Transitions with Success

  • Motivational Speaking

  • Human Resources

  • Collaborating Across Departments

  • Program Coordination

  • Improving Customer Experience

By experiencing the many successes - and occasional pitfalls - within organizations, Derrick and Yolanda have learned the value of working efficiently and effectively. They believe that success begins from the inside out, stemming from visionary leadership, an effective plan, and engaged employees. Having specific goals and an outlined roadmap to achieve them leads to success - and better bottom-line results - for any type of organization, large or small. The Copelands have earned the following credentials:  Certified Focus Group Moderator, Advanced Toastmaster (Toastmasters International), Professional of Human Resources (PHR) Certification from the Society of Human Resources Management (SHRM), and FLMI Certification from the Fellow of Life Management Institute, as well as membership in the American Society for Training and Development (ASTD). 


Let Success By Design provide the information and insight that lead to excellence - for your staff, your customers, and your business. Your success is our design!

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